In the design disciplines the 'social' is back on the agenda.
After decades in which formal approaches dominated the work of architects and designers the 'social' matters again.
The question that the lecture on the example of Cedric Price explored is: Why does it matter again and why does it matter today?
The lecture was part of the soirée: Design: A Social Machine? in which designers, architects and theorists discussed and exchanged
their thoughts on the question: What drives design and what drives people to become designers?
Lecture at 14th Architectural-Biennale di Venezia:
"Design: A social machine." Palazzo Trevisan degli Ulivi, Venedig, 28. Juli 2014.